Circular Plastics Alliance

The EU Circular Plastics Alliance (CPA) is a collective endeavour aimed at taking actions to boost the EU market for recycled plastics to 10 million tonnes by 2025, a target set by the European Commission in its 2018 Plastics Strategy.

VinylPlus has committed to recycling 900,000 tonnes of PVC per year into new products by 2025 and at least one million tonnes by 2030.

More than 215 organisations – representing industry, academia and public authorities and covering the whole plastics value chain and interested stakeholders – have to date signed the declaration of the Circular Plastics Alliance, which was officially launched in September 2019. These organisations included VinylPlus, several of its partners and PVC sectoral associations.

The Circular Plastics Alliance calls for a shift to zero plastic waste in nature and zero landfilling, and it builds on several concrete actions:

  • The improvement of the design of plastic products to make them more recyclable
  • The identification of solutions to further enhance plastic waste collection, sorting and recycling across the EU
  • Setting a research-and-development agenda for circular plastics
  • Establishing a transparent and reliable monitoring system.

The operational work is assured by six dedicated Working Groups – one for Monitoring and five for industry sectors: Packaging; Automotive; Construction; Electronic and Electrical Equipment; and Agriculture.

VinylPlus will play a key role by contributing its decades of experience and best practices to the activities of the Working Groups and to discussions over the new definitions of post-industrial and consumer waste under ISO standards. Since December 2019, the VinylPlus Managing Director is chairing the CPA Construction Working Group.